Supporting the expansion of York’s most prestigious jewellers.

Placemaking Objective

To drive awareness of their prestigious new York  flagship at 2 St Helen’s Square.


Successfully built awareness establishing a base for an ongoing relationship.

“Independent life have been a pleasure to work with over the last couple of years. They understand better than most the needs of the client in the local region. Look forward to continuing to work with David and Sarah in the near future.”

Michael White, York City Manager

Our Approach

DISCUSSED the brief with the City Manager, including the details of where best to position the brand.

PROPOSED back page adverts in our seasonal magazine with an overview of contents and circulation.

PRODUCED a bespoke film showcasing the new location in the heart of the city, which we also shared.

LEVERAGED our social channels to share the new branch messaging.